Essay info
Contact us
Toll-free for US only: 1-866-509-5959 Order custom essays:
Instant Quote
Type of work:
275 words/page
Price: $0
Make an order
Our Prices
14 days per page
10 days per page
6 days per page
3 days per page
2 days per page
24 hours per page
12 hours per page
6 hours per page
3 hours per page
Note: The prices are given for High School academic level. Please, visit "Prices" page for the detailed prices.
Similar essays
Write my essay on
"Marketing the arts in a Singapore context: M1 Youth Connection"
Marketing the arts in a Singapore context: M1 Youth Connection
Garrick Christian

The M1 Youth Connection is an annual event held by The Necessary Stage (TNS). This event is a theatre festival held for, as the name implies, the youth. The festival does not only include theatrical productions but also art exhibitions, concerts.

It is an established event that has been on-going for five years. It is also Singapore's only annual festival of theatre and other arts for young people. Backed by its main sponsor MobileOne (M1), the youth connection attempts to fulfil its aims.

Aims of the festival:

a. To expose young people to high quality, relevant and meaningful contemporary drama productions for young people

b. To involve young people in art-making

c. To provide opportunities for young people to develop their artistic and aesthetic selves

d. To address issues and concerns relating to young people, and to enable the wider community to access young people's concerns

Marketing the festival is perhaps one of the most challenging aspects of bringing the event to the public. I shall now go into examining the marketing approach that has been taken by the M1 Youth Connection.

Product Strategy

Each festival comprises of an international act, a local act and a collaboration of local and international students as well as professionals.

Some of their past productions in the festival include Singapore's first-ever play on a bus, Is This Our Stop? (1999), a play at Zouk disco, Zero (1998) by Frantic Assembly (UK), a play and party combined into one, Sex Education Party (2001), interactive theatre in Dreaming Up a Prince (2002), and 8 Addictions (2002), a series of cutting-edge performances at The Heeren Shops. In 2003, there will also be a collaborative installation art exhibition and performance: Fires Within Fires between young people from CHIJ Katong Convent and young people from Scotland.

I feel that the product is very attractive and well catered to their target...

Please note! This is not an example of text written by our writers! is a database of essays that were collected at open web resources. You can use them at you own risk following the citation rules below.

But we recommend you to order a custom plagiarism-free essay written just for you from one of our writers. Place an order, add your paper details and enjoy the results! You can keep in touch with your writer, check the draft of your paper and send your order for revision for free. If you are hesitating to place an order – just ask for a quote!
If you want to use this essay follow the citation rules below:
"Marketing the arts in a Singapore context: M1 Youth Connection." Aug 19, 2018
View full text
essay on Marketing the arts in a Singapore context: M1 Youth Connection
6 (1395 words)
Plagiarism level of this essay is: 98%
Order this essay written from scratch Right Now!
Hi. Write my report on Marketing the arts in a Singapore context: M1 Youth Connection
Leave Your comment
Enter symbols below:
Captcha Image